You don't need another idea. You need a decision.
Nine guided steps about what you care about, what you're naturally good at, and whether real people would pay for it. You name the ideas yourself, or let AI suggest extra ones along the way. At the end, every idea is scored out of 30, ranked, and written up in plain language, including the ideas you should stop going back to.
The nine steps
- 01
What matters to you
Pick the values you won't trade away. The quiz uses them to rule ideas out.
- 02
Your possible businesses
Four simple questions, and AI can suggest extra ideas you can add with one tap.
- 03
What energises you
Sort each idea into 'drains me' or 'energises me' to catch the traps.
- 04
What you know best
The odd mix of experience and obsessions that makes you hard to copy.
- 05
Skills and time
Name the one skill your business would run on, then check how deep it goes.
- 06
How you work
Five quick multiple-choice questions about how you naturally operate.
- 07
Time and money
Hours, runway and budget, so the ranking matches your real life.
- 08
Real customers
Name actual people with the problem. This score breaks ties.
- 09
Money or applause
A last check: are you building an asset, or chasing status?
How this quiz is built
Nothing here is invented. Each step applies an existing framework to your own answers, and the scoring is deterministic, so the same answers always give the same ranking.
AI helps when you get stuck
Not sure what businesses to consider? Tap a button and AI suggests realistic ideas based on your answers. Not sure what "skill" means? Every step comes with tappable examples you can use or ignore.
What you get at the end
01
A scored ranking
Each of your ideas rated out of 30 with coloured score bars, so you can see the strongest at a glance.
02
A tie-breaker you can argue with
When two ideas score close, the one with real customers wins, and the report explains why.
03
A plain-language report
Your strongest direction, six concrete business ideas to test, your first step, and the ideas to drop. Save it as a PDF.